Why Startups ‘Fail’ in DevOps? Identify Gaps and Take Right Approach

By Veritis

Why Startups Fail in DevOps? Identify Gaps and Take Right Approach

DevOps is benefiting almost every sector in many ways giving by continuous delivery cycles and enhanced time-to-market.

Because of these reasons, DevOps has garnered many success stories across large enterprises and SMBs.

But many start-up companies continue to struggle in the successful implementation of DevOps. ‘What’s pulling them behind?’ is the point to discuss.

As we observe many failed instances, the answer seems to be their approach and thought process pre and post DevOps adoption.

Here, in this blog we will look into ‘why startups fail in DevOps?’ and ‘what makes a right DevOps approach?

Why Startups Fail in DevOps?

Using some sort of configuration management or other DevOps tools and automating every process doesn’t make you DevOps-ready.

In fact, this is the most common misconception around DevOps!

Remember! DevOps is more of a different culture, mindset unlike other processes and needs a fresh perception.

Most startup businesses rush for success and gaining a competitive edge. All they need is to hit the market at the earliest possible.


For this, they tend to invest only in processes that concern them at that specific point of time and plan accordingly to address problems as and when they arrive.

But this might not work all the time. Maybe, it will save you money and time at that point. What if your business has to take a strategic shift and predictably scale up to the changing demands?

You end up failing to the changing situations!

So, take a different approach by thinking more strategically and plan long-term right from the beginning. Start prepared for future challenges and develop your products accordingly.

This will require you to:

  • Employ versatile DevOps professionals for writing code, test, push and address the emerging challenges
  • Use the most relevant DevOps tools for effective infrastructure performance
  • Prepare your product to scale up to handle the ever-changing demands or user requests
  • Check if new trends would be required for redesigning capacities
  • Make modular products that are feasible for future additions/modifications/improvements
  • Identify the scope, time and areas for automating the software delivery process

If you are unable to meet any of these requirements, then there are high chances that you ‘fail’ in your DevOps journey!

[ALSO READ: Business and Technical DevOps Benefits for Your Startups]

Then, What Makes a Right DevOps Approach?

What Makes a Right DevOps Approach

Stop worrying about future issues and begin avoiding the piling up of tasks.

Rather than isolating the tasks in certain departments, get your developers onto them and make sure they provide the requirements and move the code to production.

And, move your operations engineers to conduct tests and fix bugs on the go.

Make sure the code is built-in lines of scalability and the product is built on modules in a microservice architecture rather than as a single monolithic entity.

So, it’s completely on the process chain rather than the individuals in case of a sudden failure, as DevOps is ‘process-driven’.

Such an approach towards the workflow presents high scope for:

  • Cross-functional teams with high DevOps expertise
  • Independent development and continuous integration
  • Automated testing and continuous deployment
  • Building infrastructure as a code

So, a right DevOps approach for a startup literally means:

  • Adopting a cultural transformation of enhanced team collaboration and improved communication
  • Developing scalable code that is preemptive to future challenges
  • Implementing automated tests to improve testing abilities and ensure maximum service
  • Automating routine tasks and alleviate the maintenance burden
  • Delivering products and features as scheduled

In Conclusion

What more? Find the gap areas and try again! This time you will see the DevOps success, provided the approach and thought process is as required!

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